Snoop Dogg continues to push boundaries, whether it’s on the streets of Long Beach or the international arena of the Olympics. The legendary rapper, who is renowned for both his easygoing style and chart-topping tunes, has accepted a new position as an NBC special correspondent for the 2024 Summer Olympics in Paris. Even though his presence has surely given the coverage a certain tone, the latest disclosure regarding his salary has drawn attention.
From “Gin and Juice” to Gold in the Olympics
Calvin Cordozar Broadus Jr., better known as Snoop Dogg, is a legendary artist with a career spanning more than thirty years. Snoop has accumulated an estimated $160 million in wealth, spanning from his early days of working with Dr. Dre to his several blockbuster albums and forays into the film and television industries. But it appears that his current Olympic gig is significantly increasing his bank account balance.
Venture capitalist Henry McNamara recently asserted on social media that Snoop receives a whopping $500,000 a day for his work as an Olympic journalist, plus expenses. If accurate, he would have received an incredible $8.5 million for his participation in the two-week event.
NBC’s Increase in Ratings
Even though Snoop’s large salary may cause some people to wonder, NBC appears to be benefiting from his celebrity influence. Compared to the Tokyo 2021 Olympics, 79% more people watched the Paris Olympic opening ceremony. This spike, according to NBC Sports President Rick Cordella, is the result of “pop culture, more celebrities, and more Snoop than we’ve ever had before.”
This opinion was shared by NBC Executive Producer Molly Solomon, who referred to Snoop as the “ambassador of happiness” and emphasized his indisputable influence and appeal. Although she acknowledged that they are unable to forecast Snoop’s daily actions, they are certain that he will provide his distinct viewpoint on the coverage of the Olympics.
Snoop’s Passion for the Olympics
Snoop voiced his delight about being a part of the Olympics, a spectacle he grew up watching when his position was first announced. In his words, he would “elevate, celebrate, and make these games unforgettable.” As promised, Snoop has been a dynamic presence at the event, interacting with athletes, offering his wisdom, and bringing his charisma with him.
A Known Face at the Olympics
Snoop has previously covered the Olympics before. In the past, he and Kevin Hart collaborated on Peacock’s commentary for the Tokyo 2021 Olympics. But since he is now an NBC special correspondent, his comeback to the Olympic arena this year has been much more noticeable.
In summary
Even if Snoop Dogg’s Olympic compensation package is staggering, it’s obvious that his participation has given the broadcast a special and enjoyable touch. Whether it’s dancing with gymnasts, going to horse shows with Martha Stewart, or just spreading his contagious energy, Snoop has surely added even more magic to the Paris Olympics for spectators around the globe.
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