As the fashion brand of female entrepreneur Chu Thi Hong Anh, Chu Fashion and Creative Director Huong Color has just introduced a fashion collection called Quiet Luxury 2023. This is also the first collection that Chu Fashion wants to launch with the general public.
Chu fashion impresses when launching the collection “quiet luxury 2023”
With 3 colors of red, white, and black, Chu Fashion’s Quiet Luxury 2023 collection brings a fresh breeze to the beauty of Asian girls: liberal, modern, and luxurious but still hidden and mysterious, radio the arrogance. The mystery hidden inside each outfit has a strange charm, with the style of quiet luxury – also known as “humble luxury”.
Chu Fashion’s breakthrough has surprised fashionistas by blowing a fresh breeze for the first collection, which is very suitable for girls who like freestyle but are still extremely attractive.
According to businesswoman Chu Thi Hong Anh, during her passion for art, painting, music and fashion, she is always very meticulous, going deep into her inner self and listening to the baby’s heartbeat. My heart is in harmony with the voice full of freedom and freedom.
What previously most Asian women were always confined to, she wanted to escape, wanted to honor the value of women and she showed that very clearly through her fashion style. Therefore, each outfit when born has been carefully selected from the fabric, color, lines, and textures. and matching accessories included.
And accordingly, the principles that are always followed in the creative trends of Chu Fashion are: the mysterious, interesting “flamboyant” fashion style and the focus on rich colors and modern and youthful forms. , detailed embroidery pattern; The aristocratic charm “sexy but with privacy” adds an element of “elegant but not arrogant” – elegant, natural elegance but without showing arrogance or pomp.
Looking more deeply, the collection with delicate lines between classic Asian and modern Western has created a very different look for Chu Fashion brand. More deeply, Chu Fashion wants to become a fashion brand that connects cultural heritage with contemporary art.
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